I served on the board of this foundation and worked closely with the Founder to develop their brand and marketing/fundraising strategy. Developed their logo in collaboration with the foundation’s President/CEO. Guided messaging and designed graphics for website.
The Efrem Foundation’s mission is to help children who have faced loss of a close family member navigate the grieving process. Therefore, the logo needed an aspirational quality.
Guided the messaging strategy, designed and produced first tri-fold brochure. Retouched photos in Adobe Photoshop and designed inside diagram in Adobe Illustrator.
Designed bi-fold brochure to promote the Foundation’s pilot program. This brochure also helped to build awareness and raise funds from donations.
Designed first invitation and supporting assets for first fundraising event.
